Hanna Kim
Brand Launch
Keeping in mind the two passionate founders with a deep love for interior design starting their business venture. From conception to its successful completion, a multifaceted approach was taken, involving tasks such as crafting various branding and marketing collateral, including logo design, business cards, signage, captivating app, and website design. Through this comprehensive involvement, the startup's vision was brought to life.
Creative Direction | Tone of Voice | Project Manager | Photography Direction | User Research | Design
Logo Design
Website & App Design
Through extensive market research and gathering valuable user insights, I was able to conceptualize a well-rounded vision for the project. This involved brainstorming the essential pages and features needed to effectively showcase the services provided. From mapping out intuitive layouts and navigation flows to defining key functionalities, I took a user-centric approach.
To bring this concept to life, I kickstarted the visual design phase – crafting an aesthetic that aligned with the brand's identity while ensuring a delightful user experience. With a solid foundation in place, I transitioned into prototyping to transform these concepts into an interactive, tangible format ready for further refinement through user testing cycles.
Social Media
Established a robust social media presence by creating an Instagram account. Implemented successful strategies, including meticulous planning of content timing and presentation through professionally staged houses and directed photoshoots. As part of future initiatives, integration with the official website and client engagement through Instagram communication is being considered.